In 2017, the U.S Bank conducted a study looking at why businesses in the United States fail. According to the report, the top reasons include cash flow issues and poor product-market fit. The study also indicates that businesses often simply run out of cash, and don’t have the right team in place.
As the director of channel at Brex, a financial software and services company, Jimmy Stephens has seen the issues that cause startups to fail first hand. Stephens was among the first employees at Brex and was deeply involved in the early iterations of the company, from building out the sales motion and strategy, to helping grow the initial Brex customer success and relationship management team.
“Early on in a company’s life cycle, it is important to focus on doing one thing really well rather than trying to do a few things okay,” Stephens says.
On Feb. 22, 2022, Stephens will be hosting a webinar for Founders Network members where he’ll discuss strategies for financing growth and the funding options available to startups to help them avoid becoming another statistic.
Stephens will also cover:
About the speaker:
Jimmy Stephens was employee #18 at Brex. In addition to spearheading churn mitigation, Jimmy managed the SMB & Mid-Market sales team, driving top line revenue and built out the Brex hub in Salt Lake City including the hiring of 30+ individuals in sales, CX, and operations.
Today, as Chief Community Officer, Jimmy runs the early stage customer acquisition team – including all of its events, content, programming and partnerships focused on Brex’s core early stage technology customers. These efforts generate the bulk of Brex’s new customers each month – a vital component to the Fintech’s unprecedented growth.
He attended Utah State University, where he studied Finance & Economics. He is a father of 1 daughter (2.5 years old) who has the nickname internally as “Brexie” since she was the 1st Brex Baby born in the company. Jimmy has a huge passion for real estate, loves to ski & golf, and is quite the wood-fired pizza maker.
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