People, Relationships and Sales with Michael Castellano, CEO/Founder of engajer

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2 min read

A Q&A Session with Michael Castellano, CEO/Founder of engajer.

Michael Castellano, CEO/Founder of engajer

Michael Castellano, CEO/Founder of engajer

How long have you been working on engajer?

I began building engajer in March 2010 and it has consistently grown since then to become what it is today.

What do you think is the most exciting thing about the process?

I love working with people. Building our team and working with talented people is probably the most thrilling part about working in a startup for me.

What are some of the things you have learned during the process of founding engajer?

One of the things that I have learned is the value of partnerships and relationships, not just with people but with companies. I have also learned how important it is to have patience. Things don’t always work out the first or second time around but if you just stay on task and keep working at it things will eventually iron out.

What are you focusing on right now?

Right now we are trying to grow the business and our focus is on sales. We are trying to work on engajer accounts that have a high profile and can generate publicity.

What challenges are you having?

Finding good sales people is difficult and it has been a challenging process hiring people that fit well with our company culture. It also requires a particular type of sales person to sell a product that is so innovative.

Do you have advice for founders that are going through the hiring process?

You never know what someone is actually like until you actually work with them. My advice would be to work with someone new on a small scale or a temporary project before investing in them. In my experience, great people will rise to the top and it will be apparent if they will be a good asset to the company after you have given them a smaller task with limited engagement.

About Michael Castellano

Michael Castellano is the Founder and CEO of engajer, Inc. Michael graduated from Santa Clara University Cum Laude in three years, receiving a Bachelor’s in Mass Communication and a Minor in Music. He was also a United States Senate Page for the 107th Congress. At 12-years-old, he won a rodeo event by being the fastest kid to untie a ribbon on a calf’s tail.

Want to learn more about @engajer? Connect with Michael via Twitter @engajerMC

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Read more by Founders Network

Founded in 2011, Founders Network offers lifelong peer mentorship to over 600 tech startup founders globally. Our platform, programs and high-touch service facilitate authentic experience sharing, warm introductions and long-term professional relationships. Additional benefits include over $1M in startup discounts and mentorship from 50+ Institutional Investors. Members are located in San Francisco, New York City, Los Angeles, Vancouver, Toronto, London and other tech hubs. Each month our Membership Committee admits a new cohort of full-time tech founders who are nominated by an existing member.

Comments 2

  1. Michael, I love that your advice is also your favorite part about working on engajer. I completely agree and feel that a startup success hinges on relationship building.

  2. Great lesson on the value of relationships with people and companies. It’s the reason we are “Founders Network” and not “Startup Network”: “founders” implies the person first and the company second.  

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