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July 9 @ 9:30 am - 10:30 am PDT


The Startup Founder’s Guide to Demos: A Customer-Centric Approach

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Founders Network
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Sales demos are a critical step in the sales process for startups. They’re your chance to showcase your product’s value and convince potential customers to buy. But many founders struggle to create demos that effectively convert interest into sales, especially technical founders who may be more comfortable with the intricacies of the product than explaining its value proposition to a non-technical audience.

In a webinar for Founders Network on July 9, go-to-market expert Monica Stewart will teach founders how to craft a demo that resonates with customers and positions your startup for success. As part of the webinar, Monica will help founders ditch the generic approach and craft a customer-centric narrative that showcases the true value proposition of your product.

Monica’s webinar will cover:

  • The critical mistake most founders make during demos
  • How to identify prospect pain points and tailor demos to address them
  • How to use storytelling to connect with your audience


About the Speaker:

Monica Stewart is a highly sought-after GTM (Go-to-Market) consultant renowned for her ability to steer businesses from stagnation to growth and uncertainty to clarity. With over 15 years in the industry, she’s a driving force, having generated $25 million in direct revenue and influenced valuations exceeding $200 million. She has worked with iconic companies like LinkedIn, Trello, and Panjiva/S&P.

A seasoned speaker on sales and leadership, Monica addresses international audiences on effective communication, enterprise sales strategy, and account growth. Her impact extends to training and mentoring numerous salespeople and consultants. She has personally sold to over a quarter of the Fortune 500.

Monica’s transformative approach is based in a sustainable, growth-focused mindset, making her an invaluable asset for visionary founders seeking long-term success.


Complimentary Ticket:

Are you a full-time tech founder? Be our guest! We’re making our events available to tech founders everywhere. Enjoy a complimentary ticket to come learn from fellow tech founders, partners and investors. Already used your complimentary guest pass? Request an invite to see if you qualify for membership.


About Founders Network:

Founded in 2011, Founders Network offers lifelong peer mentorship to over 600 tech startup founders globally. Our platform, programs and high-touch service facilitate authentic experience sharing, warm introductions and long-term professional relationships. Additional benefits include over $500k in startup discounts and promotion to 2,000 newsletter readers. Members are located in San Francisco, New York City, Los Angeles, Vancouver, Toronto, London and other tech hubs. Each month our Membership Committee admits a new cohort of full-time tech founders who are nominated by an existing member. Learn more about us here

Confidentiality Policy:

All information shared within Founders Network is strictly confidential. We are built on a foundation of trust, and the community takes confidentiality seriously. Investors, members, and staff all share experiences and opinions off the record. In this roundtable forum, we continue to model our fnValues of Reciprocity, Humility, Authenticity and Inclusivity. Read more about our Privacy Policy here.


Founders Network
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